Words that matter.
Judgment that remains yours.
Executive speechwriting for leaders at pivotal moments — and practical help for communicators who want to move from ad hoc AI use to professional practice.
More than 20 years inside senior communications.
Trusted by communicators at
I do two things: write for leaders, and help communicators work with AI.
Executive Speechwriting
Speeches, opinion articles, briefing material and message strategy for senior leaders.
AI for Leadership Communications
Training for individual practitioners, and selective work with communications teams on how AI fits into real professional workflows.
The speech that could only be yours.
For more than twenty years I have written for leaders whose words carry consequence — UN Executive Secretaries, government ministers, chief executives and international leaders. Every engagement begins with the person: what you believe, who you need to reach, what is at stake, and how you actually speak.
- Keynotes and major addresses
- Opinion articles and thought leadership
- Talking points, Q&A and leadership briefings
- Narrative and message development
But the work is changing. For speechwriters. For communicators. For the profession.
The challenge for today’s communicators is no longer just AI adoption — it’s professionalisation.
Most executive speechwriters and communicators are already using AI. They don’t need another prompt workshop. The harder challenge is moving from individual experimentation to professional practice — without surrendering evidence, judgment or accountability.
Where does AI genuinely help beyond producing words?
How do you know when to trust the answer?
What must stay a human decision?
How should a team work when everyone uses it differently?
I don’t teach prompt tricks. I teach a way of working.
My approach starts with three questions: What are you trying to achieve? What does the AI need to know? And what decisions must remain human?
See how I teach →Learn to use AI professionally — as an individual or with your team.
In both cases, the starting point is the same: the communications work you're actually doing now.
Move from ad hoc use to professional practice.
You already use AI. Now learn to use it more deliberately — for research, analysis, verification, strategy, voice and rehearsal, not simply drafting.
Live cohort-based learning for speechwriters, executive communicators and other communications professionals.
Build a shared way of working.
I work with communications teams around the work they actually do — identifying where AI helps, where human judgment must remain visible, and how good practice can become repeatable across the team.
Custom workshops and selective advisory work built around your workflows, systems and constraints.
From those who've been through the workshop.
Anonymized for privacy and organizational confidentiality.
Brent's humble, engaging style made AI feel accessible and ethical. He didn't preach — he helped us think.
Before this, I was sceptical of AI. Now I use it confidently, knowing where it helps and where it doesn't.
I found the how aspect of this course very thorough, engaging and useful. I came away with ideas about how to engage an AI model effectively that I would not have come to on my own.
Brent was an engaging instructor who effectively demonstrated how to leverage AI to our advantage without compromising our key roles as human speechwriters and executive communicators. The library of prompts he shared was invaluable.
I was amazed at how many executive communications AI use cases Brent covered. A deeper understanding of how to write prompts to get better AI output is invaluable.
The prompts were the star of the show — a toolkit I use daily now. This training changed how I work.
A working speechwriter. Not an academic. Not a consultant looking in from the sidelines.
I'm Brent Kerrigan. For more than two decades I've written for world leaders, UN Executive Secretaries, prime ministers and Fortune 500 executives — including six years as Head Speechwriter at UN Climate Change (UNFCCC), supporting three Executive Secretaries through some of the most watched moments in global climate diplomacy.
I still write speeches and take on a small number of private executive clients each year. My recent work includes the International Telecommunication Union, a global energy collective and a mental health organisation based in Mumbai.
Alongside that work, I run AI for Leadership Communications — practical training and advisory work for speechwriters and communications teams who want to use AI professionally without surrendering their judgment, voice or craft.
I approach that work the same way I approach writing: no hyperbole, no drama and no evangelism. Just an honest look at what AI can do for senior communicators right now — and where you still need to bring your judgement.
Follow the thinking as the work changes.
I write regularly about AI, speechwriting and the changing practice of communications — what is genuinely useful, what is overhyped, and what practitioners should be paying attention to now.
U
01 · Substack
Unscripted
Field notes on clarity and voice.
Longer essays on speechwriting, communications, AI and professional judgment.
Subscribe →
✦
02 · Weekly report
What It Means For Us
A short, curated weekly read.
A practical briefing on the AI developments that matter to communicators — and why.
Sign up →
◑
03 · Free session
A free intro session
A free on-demand session
One hour on how communicators should think about AI — five practical fixes you can use today. Not the full workshop, just a preview of how I teach.
Watch now →
Field notes on clarity and voice.
Longer essays on speechwriting, communications, AI and professional judgment.
Subscribe →A short, curated weekly read.
A practical briefing on the AI developments that matter to communicators — and why.
Sign up →A free on-demand session
One hour on how communicators should think about AI — five practical fixes you can use today. Not the full workshop, just a preview of how I teach.
Watch now →Let's talk
If you need a speech written, want to develop your own AI practice, or want to explore how your communications team can work with AI more professionally, tell me a little about the work.
- Executive speechwriting · AI for Leadership Communications
- Based in Geneva, working globally across time zones
- Personal reply within 24 hours · confidentiality respected